History of Gay and Lesbian Life in Wisconsin - Businesses - Restaurants

Doubleday's Pub & Restaurant
Location: 814 S. 2nd Street, Milwaukee WI


November 1989
April 1990

Restaurant & Bar



Doubledays was yet another attempt to bring an LGBT restaurant into this space. But it was apparently extremely short-lived.

Doubledays is first listed in the Bar Guide of 'In Step' magazine in the November 9-22, 1989 issue. It is then mentioned in the February 1990 issue as follows: "Chuck, Steve and Steve and their staff provide fast-service Italian and Greek specialties, as well as char-broiled burgers and sandwiches. I've tried their lasagna, pizza, spaghetti, Italian beef & sausage sandwiches, as well as their gyros, grilled pita sandwiches since they've opened, and can recommend them all without a qualm.".

The only advertisement we have located is in the April 1990 issue of 'In Step'-- and that issue (vol. 7-07) is also the last time it is listed in the magazine's Bar Guide. We have not located any other advertisements or mentions of the business.

This was one of several restaurants/bars to operate in this same building in the 1970s to 1990s. One has to wonder if the location was jinxed, as of the 8 businesses, half closed within a year of opening:

Read a summary of the history of these 8 businesses and their effect on Milwaukee LGBT nitelife written by Project Curator Michail Takach at the Black Forest Legacy page.


The building as it existed in 2004
(Photo by Don Schwamb, May 2004)

Article: about the food at Doubleday's
(In Step vol. 7-02, Feb. 1990)

Only known ad for Doubleday's
(In Step vol. 7-07, April 1990)

Credits: web site concept, contents, design and arrangement by Don Schwamb.
Last updated: February-2023.

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