History of Gay and Lesbian Life in Wisconsin - Businesses - Bars and Clubs

 
M & M Club- Image Gallery: Advertising and LGBT Media Coverage

Images pages:
         • Advertising and coverage in the LGBT media over the years
         • Anniversaries
         • Coverage in the mainstream media (articles, recognition, etc.)
         • The building in May 2006
         • Last Call week

Return to M & M Club main page.

 

 
 

Go to: 1976, 1977, 1978, 1979,
1980, 1981, 1982, 1983, 1984, 1985, 1986, 1987, 1988, 1989,
1990, 1991, 1992, 1993, 1994, 1995, 1996, 1997, 1998, 1999,
2000, 2001, 2002, 2003, 2004, 2005, 2006,

 

1976

First known ad, appearing August 1976
Note the logo and name: "M&M's+", not used after this ad. (GLIB- August 1976)
 
"Man&(another)Man" advertisement
(GPU News- Sept. 1976)
 

1977

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Mothers Day Buffet ad
Note Still-evolving logo and original artwork
(GPU News- May 1977)
 
"Fabulous Show Review" Buffet ad
(GPU News- June 1977)
 

1978

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Ad featuring Sideboard Restaurant
(including Sunday brunch) and Live Shows
Note logo continues to evolve
(GPU News- April 1978)
 
ad mentioning Friday fish fry, and Gerry & Jan at the Organ

(Milwaukee Calendar- Sept. 1978)
 

1979

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Spaghetti dinner and Friday Fish Fry
(Milw Calendar- May 1979)
 
New logo
(GPU News- May 1979)
 
"The Cabaret- Live Entertainment, Drinking, Dining, Dancing"
and mentioning Piano Bar for the first time
(GPU News- July 1979)
 

1981

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Super Bowl Sunday Brunch ad
(Gay Milwaukee v4-01, Jan. 1981)
 
Photos, Tote's birthday party
(Gay Milwaukee v4-07, April 1981)
 

Ad
(Gay Milwaukee v4-08, early May 1981)
 
Ad: Grand Opening of the Garden
(Gay Milwaukee v4-10, late May 1981)
 

1982

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Photos from Softball Benefit and ad
(Escape v5-08- Jan 1982)

 

1984

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Staffers Rick (Mitzi) and Bob (Baby Boo, later known as BooBoo)
(In Step vol. 1 no. 3- 1984)
 
First Milw. bar to open up windows
to the street
(In Step vol. 1 no. 7- 1984)
 
Windows to the World
(In Step vol. 1 no. 7 1984)
 
M+M Peanuts softball team- "workin' at the car wash"
(In Step vol. 1 no. 11- 1984)
 
Queen B's "Just for the fun of it"-
incl. Bouji, Mandi McCall, Jaimi Burke,
'Legs' (Diane Gregory)
(In Step vol. 1 no. 15- 1984)
 

1985

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blurb from Steppin Out-
remodeling at M+M
(In Step vol. 2 no. 16- 1985)
 

1986

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Toties Show:
with Ron (top), Rochelle,
Miss Gay Wis. Nichole Saunders,
Cindi, De, and Miss Totie herself (In Step vol. 3 no. 2- 1986)
 
Rona
(In Step vol. 3 no. 3- Feb. 1986)
 
J.J. Newman in African attire performing
(In Step vol. 3 no. 3- 1986)
 
ad for 10th Anniversary party
(In Step vol. 3 no. 16- August. 1986)
 
10th Anniversary photo display
(July 1986)
 
10th Anniversary photo display
(July 1986)
 
10th Anniversary party
(In Step vol. 3 no. 17- August. 1986)
 
10th Anniversary party
(In Step vol. 3 no. 17- August. 1986)
 
proud owner Bob Schmitt at 10th anniversary party
(In Step vol. 3 no. 17- August. 1986)
 
Christmas party
(In Step vol. 3 no. 24- December 1986)
 

1988

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Calendar for events, December 1988
(from Jerry Johnson Collection)
 

1990

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Interview with Faron Evans
who entertains at M&M Club
(In Step v7-01, Jan 1990)
 
Advertisement, upcoming performers
(In Step v7-01, Jan 1990)
 
Advertisement for New Patio
(In Step v7-12, 1990)
 
Photos from Randy Franks' birthday bash
with a show in the parking lot:
benefit for Milw AIDS Project,
Fest City Singers and
Cream City Chorus
(In Step v7-19, Sept 1990)
 
Advertisement, Rudy de la Mar
(In Step v7-19, Sept 1990)
 
Advertisement for Christmas Eve benefit
with Neil & Adam
(In Step v7-25, Dec 1990)
 

1991

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Advertisement for Bad Girls's
Softball Team fundraising show
(In Step v7-25, Dec 1990)
 
Advertisement, Rona's Broadway:
a Cream City Chorus benefit
(In Step v8-02, Jan 1991)
 
Advertisement, Banquet Room now open for Friday Fish Frys
(In Step v8-02, Jan 1991)
 
15th Anniversary Booklet,
with extensive info about
the business' history
(July 1991)
(24 pages, 5.4 MB PDF file)
 
Dillinger TV movie shot on location
(1991)
 
Dillinger TV movie shot on location
(1991)
 
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Advertisement for performer Faron Evans
(In Step v8-08, April 1991)
 
Advertisement, "Block Party from Hell"
in cooperation with the Wreck Room bar
(In Step v8-15, August 1991)
 
Advertisement, performers Tommi & Nannette
(In Step v8-21, October 1991)
 

1992

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Ad, Lunch and Dinner hours
(In Step v9-01, Jan 1992)
 
Ad, performers Laffey and O'Hara
(In Step v9-08, April 1992)
 
Possom Queen candidate Large Marge poster/ad
(In Step v9-08, May 1992)
 
Ad, "Pardon Our Dust / always Changing"
(In Step v9-14, July 1992)
 
Photo, Milwaukee Journal, with caption:
"The owner of M&M CLUB, 124 N. Water St., looks at a jagged hole in a plate glass window. At least 12 businesses were struck early Friday by vandals who broke out numerous windows in an area downtown and south of downtown."
(Milw Journal, Sept. 4, 1992)
 
Ad, Caberet Entertainment schedule
(In Step v9-21, October 1992)
 

1993

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Ad, Lunch and Dinner hours
(In Step v10-04, Jan 1993)
 
Ad: Party room available,
cabaret entertainment, restaurant hours
(In Step v10-23, Dec 1993)
 

1994

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Articles, meetings for
Tennis and Outdoors groups
(In Step v11-05, March 1994)
 
Photos, cabaret talent Khris Francis
(In Step v11-08, April 1994)
 
Ad
(In Step v11-08, April 1994)
 
Photo: bar chanteuse
Michael McAssey performing
(In Step v11-09, April 1994)
 
Steppin Out article:
Michael McAssey performing
(In Step v11-09, April 1994)
 
Ad, Chicken Shitting Contest
(In Step v11-09, May 1994)
 
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Ad
(In Step v11-11, June 1994)
 
Josk Shorts: final SSBL Softball standings,
M&M 2nd place
(In Step v11-16, Aug 1994)
 
Article: Outdoors Cooperative to hold
planning meeting at M&M
(In Step v11-17, Sept 1994)
 
Ad, Rudy de la Mor
(In Step v11-17, Sept 1994)
 
Steppin Out mention: Rudy de la Mor
broke leg and couldn't appear
(In Step v11-18, Sept 1994)
 
Ad
(In Step v11-18, Sept 1994)
 
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Steppin Out mention: presented
Singsational Productions and
pianist Michael McAssey
(In Step v11-20, Sept 1994)
 
Ad, Flu vaccination dates
(In Step v11-20, Oct 1994)
 
Ad: Halloween
(In Step v11-20, Oct 1994)
 
Photos, Michael McAssey performance
(In Step v11-20, Oct 1994)
 
Article, SSBL elects new officers
at meeting at M&M
(In Step v11-22, Oct 1994)
 
Ad, Happy Holidays
(In Step v11-25, Dec 1994)
 

1995

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Ad, new Menus
(In Step v12-02, Feb 1995)
 
Ad, Live Jazz,
plus Metro Milw Tennis Club meeting
(In Step v12-05, Mar-Apr 1995)
 
Article, GAMMA starts
kiting event with brunch at M&M
(In Step v12-07, April 1995)
 
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Article, Daddy and Daddy's Boy banquet
(In Step v12-08, May 1995)
 
Ad
(In Step v12-08, May 1995)
 
Ad, Memorial Day Weekend
(In Step v12-10, May 1995)
 
Ad, Celebrate Summer, Patio
(In Step v12-11, June 1995)
 
Photo, Randy Frank with
ARCW poster for AIDS Walk
(In Step v12-12, June 1995)
 
Ad, Celebrate Summer, Patio
(In Step v12-12, July 1995)
 
Photo, Natl Gay & Lesbian Task Force meeting
(In Step v12-15, July 1995)
 
Ad
(In Step v12-15, July 1995)
 
Photo, Boo-Boo ready to serve
(In Step v12-17, August 1995)
 
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Ad, Labor Day brunch & dinner
(In Step v12-17, Sept 1995)
 
Ad, Flipping Tuesdays are back
(In Step v12-21, Oct 1995)
 
Photos, Rudy DeLa Mor performance
(In Step v12-23, Nov 1995)
 
Article, MAP holds input sessions at M&M
(In Step v12-21, Nov 1995)
 
Ad, Celebrate 1996 with Dinner at M&M
(In Step v12-25, Dec 1995)
 

1996

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Ad, next Singsational date
(In Step v13-01, Jan 1996)
 
Article, M&M runner-up for both
Best Gay Bar and Best Piano Bar of 1995
(In Step v13-01, Jan 1996)
 
Photo, Singsational performers
(In Step v13-01, Jan 1996)
 
Ad, Nothing better after Saturday night
than Sunday Brunch at M&M
(In Step v13-04, 1996)
 
Article, meeting to discuss
new business association
(In Step v13-06, 1996)
 
Ad, Weenie Dog Races
(In Step v13-08, 1996)
 
Photos, Singsational crowd
(In Step v13-08, 1996)
 
Mention in Steppin Out column, Singsationals
(In Step v13-08, 1996)
 
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Ad, upcoming 20th anniversary celebration
(In Step v13-12, 1996)
 
Ad, performers Barbara and the Carousels
(In Step v13-19, October 1996)
 
Article, free flu shots
(given annually at M&M)
(Quest v3-17, October 1996)
 
Ad, Halloween
(In Step v13-20, 1996)
 
Photo, Barbara and the Carousels performing
(In Step v13-20, 1996)
 
Ad, New Years Eve
(In Step v13-25, 1996)
 

1997

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Ad: Lunch, Dinner, Sunday Brunch
(In Step v14-01, Jan 1997)
 
Article, In Step publisher speaks
at ABA Business Meeting
(In Step v14-03, 1997)
 
Article, Dale Gutzman and Company
to perform music and comedy
(In Step v14-03, 1997)
 
Photo, Packers game
(In Step v14-03, Feb 1997)
 
Article, Packers games with
projection TV; Ad,
Valentines Weekend Sweetheart Menu
(In Step v14-03, Feb 1997)
 
Article, Town Hall meeting
to discuss
Possum Queen Campaign
(In Step v14-04, Feb 1997)
 
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Ad: Join Us for Singsational,
and upcoming Live Entertainment
(In Step v14-06, March 1997)
 
Ad, Adopting No-Smoking policy
in Dining Room
(In Step v14-08, April 1997)
 
Article, Possum Queen Town Hall
decisions announced
(In Step v14-08, April 1997)
 
Article, Banquet at M&M for
Mr. Wis. Daddy/ Daddy's Boy contest
(In Step v14-08, April 1997)
 
Article, Community Center
planning/ tenant reception at M's
(In Step v14-12, June 1997)
 
Photos (owner Bob Schmidt
on left in lower photo)
(In Step v14-13, July 1997)
 
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Article, Flu shot time again
(given annually at M&M)
(Quest v4-17, October 1997)
 
Ad, Flu vaccinations
(In Step v14-20, October 1997)
 
Ad, Live Entertainment/ Singsationals
and Packers Sunday Brunch
(In Step v14-24, Nov 1997)
 
Ad, Christmas Sing-A-Long
with Jerry Whiz & Wyona
(In Step v14-25, Dec 1997)
 
Ad, Happy Holidays entertainment
(In Step v14-25, Dec 1997)
 
Ad, Mardi Gras New Years Eve
(In Step v14-26, Dec 1997)
 

1998

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Ad, Valentines Day
(In Step v15-03, Feb 1998)
 
Photo of dining waiter and customer
(In Step v15-03, Feb 1998)
 
Article, Possum Queen planning meeting
(In Step v15-04, Feb 1998)
 
Article, LAMM meeting
(Lesbian Alliance Metro Milw)
(In Step v15-05, March 1998)
 
Ad, Live Entertainment
coming up in April
(In Step v15-07, April 1998)
 
Article, Possum Queen campaign begins
(In Step v15-07, April 1998)
 
Article, M&M team to particpate
in 18th Milw Classic softball tournament
(In Step v15-10, May 1998)
 
Article, Possum Queen campaign
wins award from ARCW
(In Step v15-10, May 1998)
 
Ad, Beach Blanket Bingo
fundraiser for Possum Queen
(In Step v15-11, May 1998)
 
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Photos
(In Step v15-11, May 1998)
 
Article, planning meeting for a Community Center
(In Step v15-12, June 1998)
 
Article, M&M Team wins in
'American League' at Milw Classic
(In Step v15-12, June 1998)
 
Article, Community Center holds Town Hall
(in 2 sections, click each
to read entire article)
(In Step v15-13, June 1998)
 
Photo at bar
(In Step v15-13, June 1998)
 
Article, fledgling
Community Center elects Board
(In Step v15-14, July 1998)
 
Photo, 'close' friends
(In Step v15-15, July 1998)
 
Photo at bar
(In Step v15-15, July 1998)
 
Ad, Dachshund Races
for Possum Queen
(In Step v15-16, August 1998)
 
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Ad, PrideFest Shuttle route
(In Step v15-17-Q,
Pride Guide, August 1998)
 
Ad in Pride Guide:
"Serving the Community with
Pride for Over 20 Years"
(In Step v15-17-Q,
Pride Guide, August 1998)
 
Article, Flu shots offered
(In Step v15-20, October 1998)
 
Ad, Flu Vaccinations
(In Step v15-20, October 1998)
 
Photos
(In Step v15-20, October 1998)
 

1999

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Community Center Trust holds meeting at M&M
(In Step v16-10, May 1999)
 
'Eat Out' special article
(In Step v16-10, May 1999)
 
M&M mention in 'Eat Out' article
(In Step v16-10, May 1999)
 
Photo
(In Step v16-10, May 1999)
 
Ad: Live Entertainment, Karoke
(In Step v16-18, Sept. 1999)
 
'In the Eye of the Beholder': poster controversy and artist Rebeka Sneed
(In Step v16-18, Sept. 1999)
 
'Cordially Yours' column: Footloose Theatre Night kickoff
(In Step v16-21, Oct. 1999)
 
Results of latest 'Best' poll: M&M tops for cocktails, martinis and friendliness; named in other categories
(In Step v16-21, Oct. 1999)
 
Ad: Joey Cross, and 'Scoots' on Halloween
(In Step v16-21, Oct. 1999)
 

2000

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Home Buying Seminar at M's
(In Step v17-01, Jan. 2000)
 
Live Entertainment advertisement
(In Step v17-01, Jan. 2000)
 
Mention in 'Cordially Yours' of Kevin Dish playing piano
(In Step v17-01, Jan. 2000)
 
Disco Party for Possom Queen poster/ad
(flyer, August 2000)
 

2003

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Cover article
(OutBound magazine v2-07, July 2003)
 
Advertisement
(OutBound magazine v2-07, July 2003)
 
Ad to win a Harley motorcycle (on display at M's) as a HIT fundraiser
(OutBound magazine v2-07, July 2003)
 
Ad: Ribs are back
(OutBound magazine v2-11, Nov. 2003)
 
Article, HIT 25th anniversary including events at M&M
(OutBound magazine v2-11, Nov. 2003)
 
Photo of Cindy Olsheske and Debbie Vance at HIT fundraiser
(OutBound magazine v2-11, Nov. 2003)
 
COlumn 'Cheap Talkin Chi-Chi' with numerous mentions of M's
(OutBound magazine v2-11, Nov. 2003)
 
Advertisement
(In Step v20-23, Dec. 2003)
 

2004

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Cover with M&M bartender 'Gypsy' Bob
(OutBound magazine v3-08, Aug 2004)
 
Cover article, M&M bartender 'Gypsy' Bob
(OutBound magazine v3-08, Aug 2004)
 
Ad: Wigstock, Rita's Forty-ish Birthday Party
(OutBound magazine v3-08, Aug 2004)
 
Ad, Mama Mia dinner & show,
other events and performers
(OutBound magazine v3-08, Aug 2004)
 
Photos and mentions in
(OutBound magazine v3-08, Aug 2004)
 
Ad: next Cover Guy contest, tickets at M&M
(OutBound magazine v3-08, Aug 2004)
 

2005

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Ad: Patio Dining & Bar
(OutBound v4-06, April 2005)
 
Column 'Cheap Talkin Chi-Chi'
(OutBound v4-06, April 2005)
 
Photos
(OutBound v4-06, April 2005)
 

2006

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Ad: Announcing the bar's closing
(OutBound magazine v5-05, May 2006)
 
Article about M&M Sale
(OutBound magazine v5-05, May 2006)
 
Photos of the bar's Closing Party
(OutBound magazine v5-06, June 2006)
 
Photos of the bar's Closing Party
(OutBound magazine v5-06, June 2006)
 
Article describing the bar's closing
(OutBound magazine v5-06, June 2006)
 
Column Ruthie's Bitchin Kitchen mentioning the bar's closing
(OutBound magazine v5-06, June 2006)
 

Go to: 1976, 1977, 1978, 1979,
1980, 1981, 1982, 1983, 1984, 1985, 1986, 1987, 1988, 1989,
1990, 1991, 1992, 1993, 1994, 1995, 1996, 1997, 1998, 1999,
2000, 2001, 2002, 2003, 2004, 2005, 2006,

 

 

Return to M & M Club main page.

Credits: web site concept, design and bar history by Don Schwamb.
Last updated: August-2023.

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